In the previous article we saw why you need a mobile app with a nice template. If you are into mobile app development, you better take template design seriously. Whether you select a mobile app template or choose a custom design, you’ll have to keep in mind a few guidelines. This article tells you what you need to keep in mind when you create a template for your mobile app.
Consistency with your corporate design
Every business has a "corporate design” i.e. letter heads, business cards, and official documents and letter heads that have some pattern, a look and feel to them. When designing your mobile app, ensure that it is in sync with this design. This means you select the right colour scheme, the right font and you probably have a logo to begin with.
If you’re selecting a mobile app template, make sure that you choose those fonts that resemble your existing font and colour combinations closest. For an app template, decide which parts of the app you want to customize. Overall, you need to find a template that will suit your business style.
Right kind of navigation
When you select an app template, make sure the navigation suits your business. You don’t want to be stuck with complex navigation that your employees or customers cannot use. The front page must have all the related sections for users to select and browse. Next, select whether you want to use a swipe style or a tap style of navigation. For instance, if you want a newsstand or blog kind of app, make sure swipes are easy.
Header designs
If your company already has a logo, it's would be great to include it in the header. You could also create something innovative - but keep in mind that the available space is just 300x74 pixels. Having your brand name in the header is a great idea too.
Select the right pattern for the various sections
Selecting the right pattern for the various segments of your app is essential for app success. The way you display your content and images on the app will definitely make a difference. For every type of content, you’ll find that there are several ways of displaying it. Select the layout that allows you to emphasise on the most important aspects of your business.
Last but not the least, the splash screen and the icon will be your first interaction with the customers. Make sure they are powerful enough to create that lasting first impression.

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